writing

Good Words (Must be Used)

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Time Out

OK – my sales copy hat has come off and I can write normal English now 😉

Certain words drive a reader, particularly a reader who is searching the net for information either to help deal with a problem they have or performing research upon a product or service they are thinking of buying.

Bad Words (Not to be Used)

Do not use certain words if you can help it – they turn readers off – and here are the top five baddies.

IF – BUT – COULD – SHOULD – MAYBE

What on earth have I got against these poor souls?

They do not activate or invigorate or motivate – they are conditional – I WANT READERS TO ACT ON MY CONTENT !

Read This Now – It’s for YOU!

Read this because it’s for you – yes, YOU!

You’re here because you write and are looking for some perspective and resources. I know that because this is a writing site and blog – easy enough for me to know who you are.

Now ask yourself this question – Why are you reading this NOW?

It’s a dominating, eye-catching headline for this post so you read the first line above – the first line reiterates this post is for you again. Now we are getting into why you’re still reading this post.

You’re still reading this post because the headline caught your eye, you managed to get engaged with the first line of the post and you became intrigued or hooked just enough to continue reading.

My Point is Simple!!

Common Mistakes Revisited

I’ve written about common writing mistakes before, in several posts. But the more I read different writings posted all over the internet, the more I feel the need to point out the errors. It’s like the internet has devoured our ability to write.

Now, communication is not a problem. Anyone who has been talking in forums, chat rooms, or sending instant messages for any significant amount of time will be able to decipher the following conversation:

Girl #1: Btw, r u n T gtg gf

Girl #2: DEGT

Girl #1: ?

Girl #2: ihnc

Girl #1: brb

Girl #2: hb

Girl #1: muah

OK, that might be a little exaggerated. But, that is how bad it gets. Anyone coming in on that conversation who is not familiar with the language is lost unless they have the pocket-size internet slang handbook.

But see, that’s the thing. Communication is not in jeopardy. As humans, we will always know how to communicate. But, writing is different. Writing has rules and internet slang is starting to impose itself onto the written word.
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5 Reasons to Take a Break from the Keyboard

On a windy Sunday morning, I’m sitting at the PC for the second time of the day. I woke up at 6 buzzing with a slight hangover from the excesses of a boozy Saturday night with my cronies. Several coffees later I sat down to start writing at 8 full of good intentions.

The result was absolutely nothing. I just sat there and fiddled, checking email, checking google, and playing around instead of working.

As an example of gaining ideas to post about, this one is pretty lame – knowing when to leave the keyboard because you can’t write due to a hangover! Nevertheless, sometimes you do need to take a break from keybashing and there are warning signs to look for that should sound an alarm. When writing you need to be mentally and physically on your toes.

#1 Procrastination

At #1, procrastination is a sure sign you need to take a breather. If you’re surfing the internet and getting hooked on topics at a tangent which have no direct bearing on your assignment in hand, this is a sure sign you need to take a break. This is my number one sin as I’m forever getting sidetracked but procrastination takes many more forms than just idle surfing the internet to no effect. Sales people call this “soldiering”; making up chores and tasks in order to give yourself the feeling that you are being productive when in fact you are not.

#2 Not Knowing Where to Start

Strunk & White – The Elements of Style

In my quieter moments I surf the internet just like anyone else involved primarily in writing web content. I regularly read CopyBlogger which is a mine of writing tips and resources, but I particularly picked up on a post by Brian Clark
bemoaning the adverse comments scattered about blog posts by English usage Nazi’s. I think he has a fair set of points but they are not the subject of this post here. Brian was posting about common errors and by all means read his post, I thoroughly enjoy his blogging but bear in mind this is American writing and grammatical tips.

I followed through the post and picked up on a couple of names – Strunk & White – and clicking on the hyperlink, there we go through to Wikipedia and the entry for their tome. Reading the Wikipedia entry has motivated me to purchase a copy through eBay not least because of the simple, straight-forward advice that Messrs. Strunk & White appear to be dishing out.
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